Welcome To Amato’s Toy and Hobby Of Middletown!
Happy New Year & Helloooo 2026! We are so excited for another wonderful year of celebrating the power of play, shopping, family fun & making fabulous memories with all of you!
New products are arriving daily and our shelves are overflowing with fun options for the whole family this winter!
Winter is the perfect time to start a cozy new hobby and we have SO many wonderful winter activities for you to choose from…
Our puzzle aisles are overflowing with options from our favorite brands: Ravensburger, Galison, White Mountain, Springbok, Cobble Hill, Eeboo and more!
We have tons of Woobles crochet kits, paint by numbers, diamond art and more relaxing, creative activities in our craft aisles.
Our ever-growing selection of book nooks, DIY miniature kits, Wooden 3D puzzles and wooden mechanical models are the perfect winter activity!
And of course Lego aisles are full of kits for kids & adults of all ages! Our model aisles are restocked weekly & it’s always a good time to start your train collection, or get your first remote control Traxxas vehicle (or add to your fleet)!
There’s truly something for everyone to enjoy here at Amato’s Middletown, especially during the cozier months. And what better way to kickoff the new year than with a new hobby!
Our aisles are overflowing with a curated collection of fun, imagination-based activities for kids and adults of all ages. From exciting new toys to classic trains, there’s truly something for everyone. We can’t wait to shop with you this winter! See you soon!
We post daily on social media, be sure to follow along for updates!
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Happy Memorial Day! 🇺🇸 Today, and everyday, we honor and appreciate those who have served—and those who are currently serving. ❤️🤍💙
Thank you for your service and sacrifices, we are forever grateful to you and your families—and today especially, we honor & remember those who made the ultimate sacrifice. ♥️🇺🇸♥️
We hope everyone enjoyed their holiday weekend with grateful hearts (and full stomachs from yummyyy MDW food)! We can’t wait to see everyone tomorrow between 10 am & 6 pm! 🫶🏻
Mon May 25th, 2026
Thank you for a wonderful MDW Weekenddd of toy store shopping funnn! 🤩🫶🏻🥰 We’ll see you on Tuesdayyy!
Sun May 24th, 2026
It’s always an extra good day when your outfit matches the new palm pals! 🤩🫶🏻🛍️
Sat May 23rd, 2026
Happy Memorial Day Weekenddd! 🤩 We are open Saturday & Sunday 10 am to 5 pm & we can’t wait to kick off the summer with youuu! ❤️🤍💙
Fri May 22nd, 2026
Hey Jellycat fans… summer is hereeeee! See you this weekenddd??? 🤩🌊☀️🐚🛍️
Thu May 21st, 2026
Raise your hand if you’re readyyy for a weekend full of red, white & blue FUN! 🤩 Here are some of our MDW essentials as we head into the official kickoff to summerrr! ❤️🌟🤍🌟💙
Wed May 20th, 2026
Look what just arriveddd—just in timeee for grad gift seasonnnn! 🎓🐾🎓🐾🎓
Tue May 19th, 2026
I want one.
Sometimes things get a lil messyyy during ✨Window Week✨ but we promise there’s a method to our madness! Just trust the process 🤣🫶🏻🤷🏼♀️
Mon May 18th, 2026
Weekends are for shoppinggg at your favorite store (Amato’s Middletown, obvi) & filling our ✨Spring Sunrise✨ gift bags with FUN!!! ☀️🌷🌅🌼🛍️
Thank you for a wonderful SaturYAY! 🫶🏻 See you tomorrow between 10 am and 5 pm for Sunday Fundayyyy! 🤩
Sat May 16th, 2026
Rainy days are for readinggg—and our cozy Book Room is the perfect place for an impromptu story time, which is Gracie’s preferred way to find her next read ☔️🫶🏻📚
Thu May 14th, 2026
I never know what to expect when Katie is merchandising… 🤣🐴🫶🏻🐴🤣
Wed May 13th, 2026
Hueso
Our ah-mazingggg ✨College Crew✨ is officially backkkk & R-E-A-D-Y for a fabulous 💛Summer of Fun💛!
In fact, a number of fun summer projects are already underway—the store has been transformed into a 🏝️Summer Wonderland🏝️ and it’s officially one of our favorite ☀️Window Week’s☀️ of the year!
Stay tuneddd 🤩
Tue May 12th, 2026
Stopped in this afternoon with my granddaughters. Saw your crew working non stop for the hour we browsed through the store. I got off easy this trip at $100. We love your store.
Drumrolllll pleaseee… welcome to our ✨NEW✨ Slime & Taba Squishies Wall!!! 🤩🫶🏻🤩🫶🏻🤩
Here you will find a fabulous & ever-changing selection of ooey gooey favorites from:
🎀 Kawaii Slime
🍑 Peachybbies
😎 Dope Slime
🇫🇷 J’adore (a fabulous new brand we are loving!)
& alllll sorts of Orb Taba Squishies!!!
Designed with fans of slime & a more liquid-y style squish in mind, we can’t wait for you to shop the wall—see you soonnnn! 🥳
Mon May 11th, 2026
Happy Mother’s Day! 🌷🫶🏻🌷
We are SO, SO grateful to all of the wonderful mom’s that we know—especially YOU, our wonderful customers reading this post! 🥰 (And of course, Diane, our fabulous 👑Toy Store Queen👑!!!)
You are all such incredibly important parts of the wonderful world of Amato’s Middletown & we wouldn’t be able to do what we LOVE (for 86 years & counting) without all of you! So cheers to you on this special day of joy, gratitude & love!!!💜💜💜
We hope that you all enjoyed a relaxing day filled with sunshine, laughter & most importantly—✨FUN✨!!! 🥰
TBH Mother’s Day should be everyday, right?! So be sure to stop in soon to treat yourself to a fun, new Jellycat, puzzle, book nook, needoh, etc. because motherhood is always something to celebrate! 💕
Sun May 10th, 2026
That moment when you see our freshly restocked & refreshed Putty Wall, Slime Wall ANDDD Squishy Wall 🤩😍🤩😍🤩
Sat May 9th, 2026
We’re all smilesss because it’s officially the weekenddd—AND because our college crew is backkk from school! 🤩
Sooo as far as we’re concerned, summer is hereee & we are SO excited!!! ☀️🫶🏻🛍️
We’re open 10 am to 5 pm this Saturday & Sunday, see you soonnn!
P.s. there’s still plenty of time to pickup a gift for mom! 🌷
Fri May 8th, 2026
Consider this your PSA that our game aisle has been fully restockeddd 🤩🤩🤩
Thu May 7th, 2026
Look what’s baaaackkkkk & better than everrrrr: our Crazy Aaron’s Thinking Putty Wallllll!!! 🤩🤩🤩
Wed May 6th, 2026
Happy Cinco de Mayoooo (AND Taco Tuesdayyyy)!!! 🥳🥳🥳
Dragons are definitely not the only ones who love tacos around here… our dinner plans are basically alllll we could taco bout today! 🌮🥑🫶🏻🥑🌮
In queso you’re wondering, yes we did get very hungry while taking these photos 🤣
Tue May 5th, 2026
